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Upfirst pricing for contractors

Short answer. Upfirst is an AI receptionist billed by the call. Starter costs $24.95 a month for 30 calls. Premium costs $59.95 for 90 calls. Pro costs $159.95 for 300 calls. Scale costs $299 for 600 calls. Paying for a year cuts the price 20%. Every plan has a 14-day free trial and no contract. We read the Upfirst pricing page on October 25, 2026.

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Upfirst plans and prices

Plan	Calls a month	Monthly billing	Annual billing (per month)	Each extra call
Starter	30	$24.95	$20	$1.50
Premium	90	$59.95	$48	$1
Pro	300	$159.95	$128	75¢
Scale	600	$299	$240	70¢
Enterprise	Custom	Custom	Custom	Volume pricing

Source: Upfirst pricing, checked October 25, 2026. Each extra agent, for a second business or location, costs $9.95 a month. Pro adds onboarding done with you and help with custom integrations.

What Upfirst does not bill

Spam, telemarketing, and robocalls it detects and blocks.
Calls under 15 seconds.
Calls where the caller does not speak.

Every plan comes with a phone number. You can forward your current number, or Upfirst will port it at no charge.

Which plan costs less

60 calls on Starter: $24.95 plus 30 extra at $1.50 ($45), so $69.95. Premium costs $59.95.
Starter costs more than Premium once you pass 53 calls a month.
On monthly billing, a year of Starter costs $299.40 and a year of Premium costs $719.40.

Yearly totals on annual billing

Plan	12 months
Starter	$240
Premium	$576
Pro	$1,536
Scale	$2,880

Our math from the prices above, before tax.

Upfirst vs Smith.ai and Rosie

Smith.ai AI Receptionist is free for 25 calls, then Pro costs $150 a month for 75 calls. A live receptionist can take over hard calls. See Smith.ai pricing. Source: Smith.ai pricing.
Rosie bills by the minute. Professional costs $49 a month for 250 minutes. Source: Rosie pricing.
Upfirst has the lowest paid entry price of the three. Billing by the call suits trades with long calls.

FAQ

How much does Upfirst cost? $24.95 a month for 30 calls on Starter, $59.95 for 90, $159.95 for 300, and $299 for 600. Annual billing is 20% less.

Does Upfirst charge per minute? No. It bills per call. Spam, calls under 15 seconds, and silent calls are not billed.

What does Upfirst charge for extra calls? $1.50 a call on Starter, $1 on Premium, 75¢ on Pro, and 70¢ on Scale.

Does Upfirst have a free trial? Yes. Every plan has a 14-day free trial with full access, and you can forward real calls.

Can I keep my phone number with Upfirst? Yes. Forward your current number, or Upfirst ports it at no extra charge.

Checked 2026-10-25. Prices and policies change. Confirm on the source before you buy.